WorkSafeBC is working with The Insurance Corporation of British Columbia (ICBC) to reduce the risks of distracted driving in British Columbia, according to a report from ICBC.
The province, police, ICBC and WorkSafeBC are reminding drivers of the dangers of distracted driving, focusing on raising awareness among employers and their staff, as part of September’s distracted driving campaign. (WCxKit)
In B.C., crashes are the number one cause of traumatic work-related deaths, according to WorkSafeBC statistics. On average, approximately 30 workers in B.C. are killed each year while driving and distracted driving, such as cell phone use, is a key factor in these crashes.
“As government, we have established aggressive legislation and police have done a good job of enforcement but really this is about your friends, family and colleagues, so set an example,” said Shirley Bond, Minister of Public Safety and Solicitor General. “We know these deaths and injuries are preventable. Let voicemail do its job or pull over. Safe driving requires your full attention.”
A recent Ipsos Reid survey conducted on behalf of ICBC revealed that only 9 per cent of drivers think that commercial drivers are better than the general public at following B.C.’s new restrictions on the use of hand-held electronic devices while driving.
“Workers and employers in B.C. need to take steps to eliminate any risks or distractions and consider that when you’re behind the wheel, driving is your only job,” said Diana Miles, senior vice-president of Worker and Employer Services at WorkSafeBC.
To help workers and employers, new materials are now available to download on WorkSafeBC.com, including a sample safe-driving policy; tip sheets for employers, supervisors and workers; as well as a new video to help drive home the message even further.
“We need to shift our attitudes toward distracted driving – we can all do our part to help create a culture where friends, families and colleagues don’t expect you to answer the phone while driving,” said Fiona Temple, director of road safety, ICBC. (WCxKit)
“A distracted driver is not only committing a traffic offence, they are being selfish and stupid,” added Chief Jamie Graham, Traffic Committee Chair of the British Columbia Association of Chiefs of Police. “That’s why police have been blanketing the province targeting and charging the people who just don't get it. You have to be responsible for your actions, pay attention and focus on driving – you will help prevent a tragedy.”
Author Robert Elliott, executive vice president, Amaxx Risk Solutions, Inc. has worked successfully for 20 years with many industries to reduce Workers Compensation costs, including airlines, healthcare, printing/publishing, pharmaceuticals, retail, hospitality and manufacturing. See www.LowerWC.com for more information. Contact: [email protected].
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