Recently, I have been touring operations of various vendors such as an MSA compliance company, nurse triage company, claim intake company and several investigation firms. This is very helpful in understanding the intricacies of these services, enabling me to explain to readers the pros and cons of these services. There’s really no substitute to seeing something with my own eyes versus reading sales brochures about it.
One issue I am researching for an article is whether there is an advantage to private labeling workers compensation related services. Do companies prefer private labeled products, do they prefer to make the transaction transparent or don’t they care. Or, as is likely the case for many, they do not know some of the services they use may not be owned by their TPA or carrier because the service brochures bear the names of their TPA or insurance company.
Is your company more likely to use services such as nurse triage or nurse case management if they are private-labeled (meaning the vendor has agreed to allow a 3rd party to use their own branding designation) or is there more value in having the servicing provider’s identity and qualifications clearly visible? Some carriers prefer to private-label all their products and have all brochures with the same brand, others prefer total transparency. What do YOU prefer?
Please help me explore this issue, by responding to a simple one-question poll. Link Below.
Author Rebecca Shafer, JD, President of Amaxx Risks Solutions, Inc. is a national expert in the field of workers compensation. She is a writer, speaker and website publisher. Her expertise is working with employers to reduce workers compensation costs, and her clients include airlines, healthcare, printing/publishing, pharmaceuticals, retail, hospitality and manufacturing.
Contact: RShafer@ReduceYourWorkersComp.com or 860-553-6604.
WORK COMP CALCULATOR: http://www.LowerWC.com/calculator.php
MODIFIED DUTY CALCULATOR: http://www.LowerWC.com/transitional-duty-cost-calculator.php
WC GROUP: http://www.linkedin.com/groups?homeNewMember=&gid=1922050/
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